Dog enrichment add-ons are changing the way UK petcare businesses improve margins while delivering a higher standard of care. Simple activities such as scent games, puzzle feeders or structured settling time help dogs cope better in daycare, boarding or walking environments and give dog owners a clear reason to make repeat bookings.
This is not about adding complexity. It is about offering purposeful care and being able to demonstrate the results.
Why Enrichment Services Support Business Growth
Most dog owners now expect more than basic supervision. A walk, access to an outdoor run or time in the exercise paddock is no longer enough on its own, particularly for dogs spending long hours in care. Owners want to know their dog is happy, occupied and not coming home wired at the end of the day.
Structured enrichment provides that reassurance. It supports better behavioural management and gives you something tangible when justifying the fee. Over time, this leads to stronger client retention and more predictable recurring revenue.
How Enrichment Improves Day-to-Day Operations
Well-planned enrichment benefits your business just as much as your clients.
Higher revenue per dog through paid bolt-on sessions or premium packages
Stronger client loyalty from owners who see consistent improvements
Calmer dogs, making the daily flow easier for the team to manage.
Rather than disrupting routines, enrichment often smooths them out and protects the team’s sanity during busy periods.
Profitable Enrichment Add-Ons You Can Introduce Now
If you are new to enrichment, start with activities that fit naturally into your existing setup. These options work well across UK daycare, boarding and walking services and can be introduced without a total overhaul.
Scent-based games using hidden treats or toys to encourage natural sniffing
Group play sessions focused on controlled interaction rather than overstimulation
Puzzle feeders and toy rotation to reduce boredom between activities
Settling time using quiet spaces, chews or calming pheromones such as ADAPTIL
Short training moments, such as basic cues or tricks, offered as a premium option.
Each activity can be adjusted to suit different dogs, energy levels and temperaments, allowing you to meet individual needs without adding pressure to the team.
Pricing and Promoting Enrichment Add-Ons
Many UK petcare businesses begin with a simple charge of £5 to £10 per session. This feels reasonable to dog owners and avoids the impression of a hard sell. Once clients notice the difference in their dog’s behaviour, enrichment quickly becomes an expected part of the service.
Bundling enrichment into daycare or boarding packages is another effective option. Weekly plans or memberships that include a set number of enrichment sessions help increase revenue per dog while keeping pricing easy to explain.
When promoting enrichment, focus on showing the results. Photos of calmer dogs, smoother handovers and genuine client feedback carry far more weight than polished marketing language.
Service type | Example enrichment add-on | Business benefit |
Dog daycare | Interactive play and puzzles | Increases revenue per booking |
Boarding kennels | Evening scent games | Calmer dogs overnight |
Dog walking | Sniffari or decompression walk | Builds trust and professional appeal |
Managing Enrichment Effectively with Pawpal
As enrichment becomes part of your regular offering, managing sessions manually can quickly become messy. Pawpal allows you to schedule enrichment, track delivery and handle billing from one place.
Built specifically for UK petcare businesses, Pawpal fits naturally into daycare and boarding workflows rather than feeling like an afterthought. It makes it easy for the team to stick to routines while giving you clear oversight of performance and revenue.
You can see how Pawpal supports enrichment-led services at pawpal.uk.
Final Thoughts
Dog enrichment add-ons are not a short-term tactic. They support calmer dogs, more confident owners and healthier margins over time. Starting with a few simple activities and building from there allows you to grow without disrupting how your business already runs.
If you want a practical way to strengthen your service and your bottom line, enrichment is one of the most reliable places to start.
Book a free demo and see how Pawpal helps UK petcare businesses turn enrichment into consistent revenue.
Author: Pawpal Team
Category: Petcare Business Growth
